Price

inaltéré will not only be featured in all of the Hakkasan properties but in the liquors stores around the United States, Canada, and Europe priced at $32.99. Price is subject to change if inaltéré is in high demand. Competition wise inaltéré is competing against Effen, Grey Goose, and Ciroc. “When setting prices, beyond the market and the economy, the company must consider a number of other factors in its external environment” (Armstrong, Gary, Philip Kotler. Marketing: An Introduction, 10^th Edition. Pg. 284. Pearson Learning Solutions, 01/2010. VitalSource Bookshelf Online).